We Deliver Solutions To Help Teams Innovate and Modernize

We're achieving this goal through deploying innovative digital modernization solutions and building Symphona, the world's best business optimization platform that enables anyone to make their organization more efficient.

WHO IS SIMPLYASK

Our Story

SimplyAsk started as a family venture in 2014 when Shuli and Yair Gortler noticed how many enterprise organizations were slow to adopt new technologies like automation, cloud computing, and AI.

It’s clear that firms not using these technologies will be left in the dust. 73% of IT leaders say automation improves efficiency by 50% and reduces overhead by up to 50%. Global firms are already using AI to strengthen functions like customer service, cybersecurity, and inventory management.

However, it hasn’t always been easy to get started. A Deloitte study found over 55% of companies state lack of experience as a barrier toward implementing end-to-end automation. Many business leaders implement automation and AI without a clear strategy of where to use it in their organization.
That’s where we come into the picture – we’re here to help businesses get up to speed with:
  • Optimizing operations and IT without massive upfront costs and fees
  • Incorporating emerging technologies into their business strategies
  • Making their operations more intelligent
By leveraging our experience working in enterprise environments, we’ve been able to package our solutions for businesses of all sizes – whether you’re an SMB or enterprise:
  • We make implementing automation and AI easy with Symphona, our self-serve, pay-per-usage, AI-assisted automation platform.
  • Larger businesses with complex projects can leverage our enterprise consulting services for custom digital transformation solutions.
Over a decade later, the SimplyAsk team is 120+ employees strong with customers across telecom, municipalities, and more. But in the end, our goal is the same as it was 10 years ago: to make your business operations more simple, intelligent, and efficient without breaking the bank.

That’s the power of Intelligent Operations.
“Our SimplyAsk solutions help you do two things: make your business smarter and keep your wallet full.

Moving your business operations into the 21st century doesn’t have to be difficult. With over a decade of experience across industries like telecom, finance, tech, and municipalities, our SimplyAsk team has a proven track record of optimizing business processes and enabling our customers to better compete in the global marketplace through Intelligent Operations.”

Shuli Gortler
President & CEO
Our Mission

To help our clients modernize their operations with the latest technologies

Our Core Values

At our SimplyAsk, we are driven by our core values and a mission to provide innovative solutions to our clients
Honesty
Uphold integrity, even when faced with challenges.
Collaboration
Harness our combined expertise and embrace teamwork.
Transparency
Be authentic and straightforward.
Accountability
Embrace personal responsibility for making things happen.
Passion
Demonstrate dedication in both heart and mind.
Advocacy
Build trust and secure business through genuine efforts.
Quality
Commit to excellence in every aspect of our work.

Our Community Giveback

Our Community
Giveback

In keeping with our values of accountability and advocacy, SimplyAsk makes a point to give back to our local and global communities every year. See some of our contributions below.
Sponsoring School Events

SimplyAsk believes in providing ample opportunities for students to learn about business and tech. That’s why we were thrilled to sponsor and judge CASE IT 2023, an international MIS case competition that hosted over 72 global student teams.

BC Food Banks

SimplyAsk has made thousands of dollars of donations to BC food banks since 2022.

Co-op Hiring

SimplyAsk regularly hires for co-op positions from universities like UBC, BCIT, and SFU. If you're interested in working with us, check out our board for open positions.

4Ukraine

With the ongoing war in Ukraine, many displaced Ukranians have migrated to Canada seeking homes and employment. SimplyAsk has provided both donations and job opportunities through 4Ukraine, an organization that helps Ukranians migrants in Canada find employment.

LOCATION

Where We Are

Headquartered in Canada, SimplyAsk is a global company with team members all around the world working to deliver our products and services to anyone, anywhere
Suite 900, 2025 Willingdon Ave Burnaby, BC, V5C 0J3
Canada
Unit 400 - 2 County Court Blvd, Brampton, ON, L6W 3W8
Canada
OUR TEAM

Meet The Leadership Team

Shuli Gortler
President & CEO
Zane Frantzen
VP Platform & Operations
Sanjay Gupta
VP Delivery & Principal Architect
Vibhav Agarwal
Director of Delivery

Join The
SimplyAsk Team

We’re always looking for creative and optimization-driven people to come work with us. Check out our list of open positions if you’re interested in joining our team!

Contact Us For Media Inquiries

For press releases, interviews, or media requests, please reach out to our PR team